How To Come Up With A Name For Your Youtube Channel


A channel name is a formal name for your youtube channel and it plays a very important role in branding and creating a path to future success on youtube.

A name can create and keep bringing attention to your channel and also control the way your audience sees and perceives your brand.

Your name will decide on how your YouTube channel will be defined and understood by people.

It is also how your channel will be found when searched for and how it will be remembered if your audience wants to recommend it to their friends.

Since your name is part of your channel’s branding, it is best to give it a second thought before actually deciding on which name to use.

Still, you can’t let this decision hold you back for too long from actually starting your youtube channel.

Here are some tips to consider before coming up with a name for your YouTube channel.

Channel Naming Tips

What about using your personal name?

Depending on the scope of your channel, this may or may not be the best decision for your channel.

Using your personal name is straightforward and the easiest way to name your YouTube channel.

And it’s totally fine to use your name as the YouTube channel name if you plan to be the face of your brand and want to grow the YouTube channel around your personality.

There are a lot of successful YouTubers who use their names as the channel name because they are the face of the brand.

Some of them include Tony Robbins, Logan Paul, and Dan Henry.

Most vloggers name their YouTube channel with their personal name.

And when you have your personal name as your YouTube channel name, it’s easier for people to find you.

The con of this tip is that if you ever plan on selling your business, it’s going to be kind of hard to sell the YouTube channel with your personal name.

Here Are 3 Questions To Answer When Naming Your Channel

The answers are based on marketing and income creation

  • What words best describe the topic of your channel? What is your channel going to be about?

*For example, this could be affiliate marketing, TikTok marketing, video marketing, SEO passive income, and others.

  • What words best describe your content or brand?

*For example, this could be resources, learning, money, creation, building, and others.

  • How would you describe you or your personality?

*For example, this could be a problem solver, silly, smart, creative, interesting, funny, and others.

Think Long Term

When coming up with a name for your YouTube channel, remember that no matter the reason you started a YouTube channel, it won’t be your only social presence.

You’ll also have other social media accounts associated with your channel and maybe even a blog.

So think about the brand you want to grow as a whole, not just the YouTube channel, and come up with a name that suits your social presence.

Keep It Short, Catchy, Memorable, & Straight To The Point.

A Youtube channel name can contain up to 60 characters but this can confuse your viewers.

You want people to remember your channel name because it makes it so much easier for them to find you and spread the word about your channel.

Long channel names are unnecessary and not easy to remember. Make sure your channel name is short, easy to spell, and pronounce.

Your Channel Name Should Spark Emotions

Words triggering emotions have a greater chance of drawing more curiosity and getting more attention.

If your YouTube channel name can spark emotions in people’s brains by itself, it’s best to stick with it.

For example, “Mad Fit” manages to add the excitement of working out to the mix.

“Physics Girl” offers an adventure into physical science.

“Mental Floss” makes videos for knowledge junkies using informative videos.

Also, If you get too specific with your YouTube channel name, it can get tricky in the future adding different kinds of topics to your videos.

For example, if you now focus on AB workouts, don’t get to the point where you name your channel “WorkOut Abs”. If you want to also upload videos on leg and arm workouts, later on, the name will become confusing for your audience.

Once you have a list of possible words you could use for your YouTube channel name, create your channel name.

There’s no science to it. Use the words you get from answering those three questions above and mix them around. Just mix the words and come up with different combinations. A lot of them will sound weird but just do it.

If you can’t get it right, then try using a thesaurus. Play around with different words that best describe your brand and It will give you a ton of more words to add and then spin the results until you find something that pops up.

Once you have a list of possible names, you need to check to see if they are being used.

You can go to and it will tell you which name is being used. Besides seeing the availability for YouTube, you can also check the availability for the name on other social media platforms as well in case you plan to increase the reach of your brand to other social media platforms.

You also need to verify your youtube channel.
YouTube lets you deactivate or claim a new URL three times in a year.

You can claim a customized URL after you reach 100 subscribers and your channel is at least 30 days old. It makes it easier to go directly to your channel. An example of a customized URL is

Final Words

While your channel name may only seem like a small screw in a big machine, you should think about it carefully and not overlook it.

Your channel name is one of the things that will decide whether or not you have a solid YouTube channel that could be successful.

Don’t be pretentious when you are choosing your channel name. It is not difficult to supply content for a genuine channel. Let your name reflect the kind of person you are or the kind of brand you plan to build.

Choosing a name is not as easy as it seems. But with the tips above, I hope that picking a suitable name for your YouTube channel has been made easy for you.

What are your thoughts on choosing a name for a new YouTube channel?

Let me know by dropping a comment below.

FREE YouTube Checklist I mentioned in the video –

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